About us

optivo offers email marketing from one single source. Since its foundation in 2001, the company has focused solely on efficient direct marketing by email. We have been able to, and continue to, support over 500 customers from a wide range of industries - including well-known companies such as ArabellaSheraton, buch.de, Die Bahn, Die Zeit, Europcar, Germanwings, Henkel, HypoVereinsbank, mymuesli, Panasonic, Plus and Tchibo - in implementing their digital dialogue marketing requirements.

Our range of products covers all the important elements of a successful email marketing strategy: whether it is professional email broadcasting by a high-performance platform, strictly permission-based acquisition of newsletter subscribers or email campaigns via list broking - we offer a one-stop solution for all relevant services. Expert advice and a flexible professional services complete our portfolio.

As members of the DDV (German Dialogue Marketing Association), BVDW (German Digital Industry Association) and eco (Association of the German Internet Industry), we are actively involved in the discussion and further development of relevant email marketing topics, such as controlling spam. optivo is a member of the Certified Senders Alliance (CSA), which was initiated by the two industry associations eco and DDV. On top of this, our membership of Sender Score Certified is a guarantee of even higher deliverability.

We are participating at the world's leading white list programme Sender Score Certified. Moreover, we are members of the Certified Senders Alliance - the first German white list project. Both increase significantly the delivery rates of our customer's emails.